Privacy Policy
Last Updated: July 27, 2023
By using our Website or accepting our Terms of Use, you (“you”) agree that you have read and understand this Policy and that you consent to the collection, use, and sharing of information as discussed below. If you don’t agree with this Policy, don’t use our Website.
This Policy is incorporated into and made a part of our Terms of Use. We may modify this Policy at any time. All changes will be effective immediately upon posting to our Website. Using our Website after changes are posted constitutes your agreement with those changes. Material changes will be conspicuously posted on our Website or we will inform you by direct email.
Access from Outside the United States. If you’re visiting our Website from outside the U.S., please be aware that Collected Information may be transferred to, stored in, and processed in the U.S. (where our and our suppliers’ servers and databases are located and operated). The privacy and data protection laws and regulations of the U.S. may not be as comprehensive as those in the country from where you’re accessing our Website.
We Collect Personal Data and Other Information that You Submit
We use the information we collect from you to provide the most efficient, awesome, and customized experience possible at DiscoverBrillia.com.
Personal Data. You can use our Website without sharing personal data. However, we will collect any personal data that you choose to submit to us, which may include your name, email address, mailing and/or physical address, telephone number, and family information (e.g., children’s names, birthdates). For example, you may provide such information if you fill out our contact form, submit an inquiry to us, request to become a retailer, an ambassador, sign up for our newsletter, make an online purchase, or leave a comment on our blog. If you provide your mobile or other telephone number to us, you consent to receiving text (SMS) messages and telephone calls (both in-person and from automated dialing systems) from us at that telephone number. Opt-ins to receive texts are not required to purchase goods or services. We will use your personal information as described below, including to communicate with you about your orders and requests and provide you with information and communications we believe are relevant or may be of interest to you, subject to applicable laws and the terms of this Policy.
If there is someone you would like to invite to use our Website or if you’d like to send a gift to someone, we will ask you for their name, email, and/or physical address to send them information or products on your behalf. We rely on you to request that third party’s permission and by sending such a request, you represent to us that you have that permission to share their information and allow us to use it to fulfill your request. If the friend or family member you referred would like to remove their information they can contact us at info@DiscoverBrillia.com.
Account and Profile Information. To create an online account you will need to submit your name, email address, and create a password. The information you submit when first creating an account will be used to populate a profile within that account. You may populate your profile with other types of information that you choose to submit, for example, personal preferences and product wish lists.
Purchases; Payment Information. To purchases products or services online, you will need to submit your address, phone number, and payment information. Online purchases of our products or services must be made by credit or debit card. All credit and debit card information is provided directly to our PCI-compliant third-party payment processor. To make a purchase through our Website, you will need to submit your name and your credit or debit card type, number, expiration date, security code, and billing address, which we will collect. Your payment information may be stored by our payment processor as permitted by PCI-DSS and used for recurring billing.
We don’t directly access, handle, or store your credit or debit card information. Payment by credit or debit card is subject to the approval of the card issuer. We won’t be liable in any way if a card issuer refuses to accept a credit or debit card for any reason. We will maintain a record of your purchases that you make using our Website.
User-Generated Content. You are responsible for any comments, images, data, text, and other content that you create, post, or otherwise submit using our Website (together, “User-Generated Content”). User-Generated Content that you submit is posted on our Website at your own risk (for example, comments that you post on our blog). We can’t guarantee that submitted User-Generated Content won’t be viewed by unauthorized persons. You understand that, even after removal, copies of User-Generated Content that you have submitted may remain viewable in cached and archived pages and may have been copied or stored by other Website users. For information on submitting User-Generated Content, please review our Terms of Use. We may use and disclose User-Generated Content, excluding components that consist of personal data, in any manner and with any person or entity.
Email Lists. Our mailing lists are managed via Klaviyo email service. Klaviyo may collect the Internet protocol (“IP”) addresses assigned to your computer, your operating system type, and demographic information about you. Klaviyo also uses cookies and other tracking technologies to collect information about your online activity and uses web beacons to track behavior (for example, which recipients opened emails and when, which recipients clicked on links contained in those emails, and your browser and email client type). Klaviyo only uses personal information collected from or on behalf of Brillia to provide services at our direction. Klaviyo does not use this information for Klaviyo's own purposes. We encourage you to review Klaviyo’s privacy policy, which is located at https://www.klaviyo.com/legal/privacy-notice.
SMS. We value your privacy and the information you consent to share in relation to our SMS marketing service. We use this information to send you text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us.
Our website uses cookies to keep track of items you put into your shopping cart, including when you have abandoned your checkout. This information is used to determine when to send cart reminder messages via SMS.
Other Collected Information
To further provide you with an awesome and customized experience, we also collect information automatically through the use of cookies, web beacons, pixel tags, and other tracking technologies, similar to most modern-day websites.
IP Addresses and Related Data. The servers used to operate and provide our Website may collect data pertaining to you and the equipment, software, and communication methods you use to access the internet and our Website, including internet protocol (“IP”) addresses assigned to the computers and other devices from where you access the internet, your internet service provider (ISP), your device ID number, your approximate geographic location, your browser type, the pages you access on our Website, the websites you access before and after visiting our Website, the length of time you spend on our Website, date and time stamps, and clickstream data. We may use this information to administer our Website and its servers, to generate statistical information, to monitor and analyze Website traffic and usage patterns, to monitor and prevent fraud, to investigate complaints and violations of our policies, and to improve our Website’s content and the products, services, materials, and other content that we describe or make available through our Website. We may combine this information with personal data, other Collected Information, and information obtained from third parties. The suppliers we use to provide our Website may collect information about your visits to our Website and other websites.
Location Information. In addition to the approximate geographic location information collected as discussed above, we may collect more specific location information (e.g., zip code, city, or physical address) if you input that information while using the “Locator” functionality of the Website to find locations where you can buy our products and services.
Cookies. Our Website automatically uses cookies to track Website use and to facilitate and enhance your user experience on our Website. “Cookies” are small pieces of information that are stored on your device’s hard drive by your browser. Our Website may use both cookies that we implement and cookies implemented by our suppliers and other third parties. We use cookies to track how you access and use our Website, to learn when and how users visit our Website, to learn how popular Website pages are and aren’t, to learn which search terms are used to find our Website, and to learn which websites direct you to our Website. We also use cookies to help display certain information on our Website and to improve your enjoyment of our Website, for example, by remembering your contact and other information when you access or use our Website. Most browsers automatically accept cookies. You can disable this function, but disabling cookies may impact your use and enjoyment of our Website. Our Website suppliers may use cookies and other tracking technologies to track Website visitors across the Internet to understand how you get to our Website. Due to this automatic collection of data using cookies, we don’t honor “do not track” requests.
Google Analytics. The Website uses Google Analytics, an analytics tool provided by Google Inc., to collect and process data about your use of the Website, including when you visit the Website, URLs of the websites that you visit prior to visiting the Website and when you visit those websites, and IP addresses assigned to the devices from where you access the Internet. Google sets and reads cookies to collect this data and your web browser will automatically send data collected by those cookies to Google. Google uses this data to provide us with reports that we will use to improve the Website’s structure and content. For more information on how Google uses this data, visit Google’s Privacy Policy and Google’s page on How Google uses data when you use our partners’ sites or apps. To prevent this data from being used by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-on for each web browser you use. Using the Google Analytics Opt-out Browser Add-on will not prevent Company from using other analytics tools and will not prevent data from being sent to the Website itself or to Google. For more information about how Google Analytics uses cookies to measure user interactions on websites, visit Google Analytics Cookie Usage on Websites. You may disable cookies as discussed above, but that may impact your use and enjoyment of the Website.
Google Analytics’ Advertising Features. We may enable and implement the following Google Analytics Advertising Features: Remarketing with Google Analytics, Demographics and Interest Reporting, Segments, DoubleClick Campaign Manager Integration, and DoubleClick Bid Manager Integration. Remarketing with Analytics uses Google Analytics cookies to serve advertisements to you across the Internet based on your visits to the Website. Demographics and Interest Reporting uses a third-party cookie to collect information about our Website traffic by tracking users across websites and across time, which generates a report for us to better understand our Website users. Segments allows us to isolate and analyze subsets of Website users by sorting our Google Analytics data. DoubleClick Campaign Manager Integration and DoubleClick Bid Manager Integration allow us to view, analyze, and create remarketing lists using our DoubleClick Campaign data. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Website.
Google AdWords. We may use Google AdWords, an online advertising service provided by Google, to serve ads on our behalf across the Internet and sometimes on the Website. Google uses your Internet searches, cookies, and similar identifiers (e.g., pixel tags) to collect anonymous information about your visits to the Website and your interaction with our products and services to generate targeted advertisements to you on other websites that you visit across the Internet.
Advertising Networks, Personalized Advertising, Remarketing, and Retargeting. From time to time the Website may use or participate in advertising networks and related advertising services that are managed and provided by third-party advertising servers, advertising agencies, technology vendors, and research firms, including advertising retargeting services provided by Facebook (sometimes referred to the Facebook “tracking pixel”) and Google AdWords. These services collect anonymous information about your visits to and interactions with the Website and other websites and will use that information to target advertisements for goods and services. The information collected may be associated with your personal information. These targeted advertisements may appear on the Website or on other websites. Advertising networks often gather data about consumers who view advertisements to make inferences about a consumer’s interests and preferences, which enables their computers to deliver advertisements directly targeted to the consumer’s specific interests. This practice is often referred to as “online behavioral advertising.” For example, a third-party advertising network might collect the type of Internet browser you use, the type of computer operating system you use, the domain name of a website you visit, whether or not you visit specific pages of the Website and other websites, the location of your Internet service provider, the date and time of a visit to a website, and other interactions between you and a website.
If you have a Facebook account but do not wish Facebook to collect data relating to you via the Website, we suggest that you: (a) hide social media platform plug-ins using an ad blocker; (b) always log off completely from Facebook before visiting other websites and delete all related cookies; and, (c) where the option is available, disable the advertising services and networks operated by Facebook.
To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, please visit the National Advertising Initiative Consumer opt-out page or the Digital Advertising Alliance Self-Regulatory Program. Please remember that changing your settings with individual browsers or ad networks will not necessarily carry over to other browsers or ad networks. As a result, depending on the opt-outs you request, you may still see our ads from time to time.
Social Media. Our Website may allow you to connect and share information with various social media platforms, for example, Facebook, Twitter, Google+, Pinterest, and Instagram. These features may require us to implement cookies, plug-ins, and application protocol interfaces (APIs) provided by those social media platforms to facilitate those communications and features. We may share information that you provide us or that we may collect about your use of our Website with those platforms and that information will be subject to their privacy policies. We encourage you to review those platforms’ privacy policies: Facebook’s Data Policy; Twitter’s Privacy Policy; Google’s Privacy Policy; Pinterest’s Privacy Policy; and Instagram’s Privacy Policy. In addition, by choosing to use any third-party social media platform or choosing to share content or communications with any social media platform, you allow us to share information with the designated social media platform. We can’t control any policies or terms of such third-party platforms. As a result, we can’t be responsible for any use of your information or content by a third-party platform, which you use at your own risk.
You have the opportunity to comment on those social media platforms regarding our products and services. We reserve the right to post on our Website and social media pages any comments or content that you post on our social media pages. We will be held harmless and without liability for the results of any and all third-party reposts to any and all other locations, including the direct or assumed meaning regarding content from all social media websites.
Embedded Content. The Website may incorporate content, including feeds scripts embedded in the Website’s code and visible content (for example, videos), provided by third parties. In some cases, those third parties collect data about how you interact with their content. For example, YouTube may collect or otherwise have access to usage data on videos embedded on the Website as described in YouTube’s Privacy Policy.
How We Use and Share Collected Information
For the record, we don’t sell your information to anyone. We won’t use or share Collected Information except as disclosed in this Policy or as permitted by applicable law. Beyond the uses described above, we and our suppliers may use and share Collected Information as described below.
Purpose Collected. We may use and share Collected Information for the purpose it was collected. For example, we may use it to fulfill orders, respond to inquiries and comments, administer your account, help you find the closest retailer, and send you information and communications that you request.
Communication with You. We may use and share Collected Information to notify you of changes made to our Website (e.g., changes to our Terms of Use or this Policy), send you promotional materials, newsletters, and other communications, and provide you with customized product recommendations and customer support. If you provide us with your telephone number, we may call you at that telephone number.
Sharing Collected Information with Our Suppliers. We may share Collected Information with our Website management and hosting suppliers, payment and order processors, marketing and public relations service providers, email service suppliers, and other suppliers to provide our Website, products, services, and marketing materials to you and as otherwise permitted by applicable law. Our suppliers are authorized to use and disclose Collected Information as necessary for them to provide the applicable services to us and as otherwise may be required by their privacy policies.
Evaluation and Improvement of our Website. We may use Collected Information: to analyze, develop, and improve the content, materials, products, and services that we make available through our Website and our Website’s functionality; to inform marketing and communication plans and strategies; to evaluate user needs and customize Website content, promotional emails, and your browsing experience; and for other lawful business purposes.
Security and Protection of Rights. We may use and share Collected Information with third parties to the extent permitted by applicable law, including in the event of a subpoena, court order, or law enforcement request. We may use and share Collected Information with third parties if we really believe it’s necessary to protect our rights, your rights, your or someone else’s safety, or to disclose necessary information to identify, contact, or bring legal action if our contracts, terms, or policies are violated.
Other Important Information
Business Transactions. All Collected Information is exclusively our property but, if we undergo a change in control, acquisition, merger, reorganization, or asset sale, all information owned by us or in our control may be shared, transferred and/or otherwise sold to the successor of the transaction. That successor will be bound by this Policy as it applies to that information.
Third-Party Websites. There may be links to other websites on our Website. If you click those links and go to other websites they will have different privacy policies. We don’t know what they do nor do we have any control over it, so it’s up to you to read their privacy policy. We are not responsible for the privacy policies or practices of any third parties or any third-party websites. This Policy doesn’t apply to any third-party websites or to any personal data or other information that you may provide to third parties.
Access by Children. Our Website isn’t directed at children under 13 years of age. We don’t knowingly collect or use information from children under 13.
Information Security. We don’t guarantee that loss, misuse, or alteration of Collected Information won’t occur, but we have security measures in place to help protect against the loss, misuse, and alteration of information under our control. The storage and communication of information can never be completely secure. If you become aware of any breach of Website security or this Policy, please notify us at info@DiscoverBrillia.com immediately. If our security system is breached, we will notify you of the breach only if and to the extent required under applicable law.
Accessing Your Information; Opting Out. To update your personal data as it exists in our records, or if you decide you don’t want to hear from us anymore, you can always opt out of any future contacts by unsubscribing from emails by following instructions at the bottom of our email, updating your preferences in your account, or by contacting us at info@DiscoverBrillia.com or 888-411-6952.
Contact Us
If you have any questions or concerns regarding this Policy, contact us by email at info@DiscoverBrillia.com, by telephone at 888-411-6952, or by mail at 8151 E Indian Bend Rd., Suite 101, Scottsdale, AZ 85250.